How to Build a Connection With Your Business Cards

Whether you’re an interior designer or a dog walker, your business card is a key part of the way you connect with people. Not only does it host your contact information, but it can also prompt them to schedule a consultation, stop by the shop or peruse your products and services online.

Forge a connection with your business cards by using them as an opportunity to share a special offer or other incentive. This might be as simple as a free consultation or a discount coupon to use on their first purchase. The options are endless—as long as they’re relevant to your brand and audience.

Make sure to include your logo on your business cards. It’s the first thing that people will notice when they receive your card, so it’s the perfect place to highlight what makes you and your company stand out.

If you have room on your business card, consider including a headshot. This is particularly important if you work in a client-facing industry like real estate or photography, but it’s also a great way to build a personal connection with your customers.

Avoid cluttering your business cards with too many elements. A little white space is easier on the eyes and allows for a cleaner look. It also provides an ideal spot for jotting down notes before you hand out your business card or to add any last-minute changes. for Business Cards


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